Announcing Look North World's $4.5M Seed Round to Help Build The Future of UGC Gaming

Announcing Look North World's $4.5M Seed Round to Help Build The Future of UGC Gaming

Today we’re excited to share that Look North World has raised an additional $2.25M in seed funding, bringing the total to $4.5M. This funding round was led by London Venture Partners and saw participation from strategic partners such as Bandai Namco Entertainment 021 Fund, Overwolf, Crush Ventures (the venture arm of Crush Music), Hasbro, PixCapital, and returning investors Hibbard Road Partners. We are deeply grateful to our new and existing investment partners who share our vision that UGC will be a core pillar of the future of gaming. With 15 games in development featuring major IP deals, we will use the investment to accelerate the creation of original games while continuing to push the boundaries on how games are built using UGC. 

Our partnerships with Bandai Namco Entertainment and Hasbro mark a pivotal moment for Look North World. These collaborations will not only bolster our resources but also reinforce our strategy to create and distribute original, compelling games. 

Launching the Creator Label And Taking Risks on Unique Games

One of our most exciting initiatives is the launch of the Creator Label, a curated program designed to support and elevate individual creators on platforms like Fortnite, Roblox, and Minecraft. This program provides signed creators with numerous benefits, including guaranteed advances, long-term intellectual property ownership, marketing budgets, and a team of industry experts offering artistic and technical support. Our first signed creators, Tom Jank and SightedSloth, are already making an impact with their innovative projects. 

The Creator Label reflects our commitment to embracing the future of game-making talent, enabling us to support creators and take risks on unique games that might otherwise never get greenlit. We believe that tomorrow's hit game makers are growing up on Fortnite and Roblox, and the Creator Label is our way of helping them reach their potential.

Redefining How Games Are Built Using UGC

At Look North World, we are honored to be able to leverage emerging creator platforms to build games for millions of players. There is a tectonic shift occurring in the games industry.  More people are playing games than ever before, yet it’s become increasingly challenging to make new games successful. At Look North World, we have embraced this industry shift by choosing to build within platforms that allow experimentation, quick iteration, and access to a massive audience. We’ve already developed and published five games on Unreal Engine for Fortnite (UEFN) and two Premium Mods for ARK: Survival Ascended. Our first creator label game, Dream Job Tycoon, and our ARK x POWER RANGERS Premium Mod have been incredibly successful, with the latter surpassing 800,000. It’s been a busy year, and we have no plans of slowing down. We have barely scratched the surface of what’s possible and we are excited about what’s next on our roadmap.

Join Us on Our Journey

We’re incredibly excited about the future and the role Look North World will play in shaping gameplay experiences for the next generation of gamers and we are grateful for the creators, partners, and investors who are joining us to champion this. The time is now to embrace this new generation of game-making and it’s an honor to be on this journey with you.