Hasbro and Look North World Partner to Launch Iconic Games on Unreal Engine for Fortnite Including MURDER MYSTERY: CLUE, GUESS WHO, and CONNECT FOUR

October 4, 2024, Los Angeles, CA — Look North World, a pioneering UGC game studio and publisher led by Alexander Seropian, Bungie founder and former Disney executive, announced today that it has partnered with Hasbro, a leading toy and game company, to bring three iconic board games to life via Unreal Engine for Fortnite (UEFN). The first title, MURDER MYSTERY: CLUE, launches today on Fortnite.

The first title MURDER MYSTERY: CLUE reimagines the classic CLUE game within Fortnite, bringing the iconic experience in a new format. This new version incorporates CLUE themes into a popular murder-mystery style game, featuring round-based gameplay with a countdown timer. Players vote on different maps and are assigned hidden roles such as Killer, Detective, or Guest, each with specific win conditions. This new take on CLUE offers a highly replayable experience, blending nostalgia with engaging gameplay that resonates with today’s players.

Following the launch of MURDER MYSTERY: CLUE, two more iconic titles are set to arrive in Unreal Engine for Fortnite: GUESS WHO, which is scheduled to release later in October, and CONNECT FOUR, which is currently slated for December. These adaptations blend nostalgia with modern gameplay, offering a fresh twist that reimagines these classic board games for today’s Gen Z audiences.

“Bringing our classic games into new mediums like Fortnite is a key strategy as we continue to grow our digital games portfolio through both licensing and internal development,” said Eugene Evans, SVP Digital Strategy and Licensing at Wizards of the Coast and Hasbro. “We start with games that have attracted fans for decades, and when we partner with a studio like Look North World, we know they understand the essence of what makes these games resonate with players. Look North World brings UGC innovation while staying true to the principles of our original games, creating experiences that are both nostalgic and engaging for new audiences.”

“Look North World moves at the speed of culture to deliver the experiences gamers want, on the platforms where they are already playing and creating. We are excited to work with Hasbro, a brand that understands the power of user-generated content as a unique opportunity to connect with passionate gamers. Hasbro is embracing community-driven trends—bringing iconic games like CLUE, GUESS WHO and CONNECT FOUR into the spaces where players are most engaged,” commented Alex Seropian, Founder and CEO of Look North World.

For more information on Look North World, please visit https://looknorth.world/.

About Look North World

Look North World is a pioneering UGC game studio and publisher, founded by Alexander Seropian, the creator of Bungie and former Disney executive. With a mission to redefine how games are built, Look North World taps into emerging creator platforms to bring fresh, original games to millions of players. The studio has developed and published five games on Unreal Engine for Fortnite (UEFN) and two Premium Mods for ARK: Survival Ascended. Look North World’s Creator Label program supports and elevates independent makers, helping them build and distribute high-quality UGC experiences. Backed by strategic investors including Bandai Namco Entertainment 021 Fund, Overwolf, Crush Ventures, and Hasbro, Look North World continues to push the boundaries of gaming with major IP collaborations and experimental content that sets it apart from traditional game studios.

About Hasbro, Inc.

Hasbro is a leading toy and game company whose mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. Hasbro delivers play experiences for fans of all ages around the world, through toys, games, licensed consumer products, digital games and services, location-based entertainment, film, TV, and more. With a portfolio of over 1,800 iconic brands including MAGIC: THE GATHERING, DUNGEONS & DRAGONS, Hasbro Gaming, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands, Hasbro brings fans together wherever they are, from tabletop to screen.

Hasbro is guided by our Purpose to create joy and community for all people around the world, one game, one toy, one story at a time. For more than a decade, Hasbro has been consistently recognized for its corporate citizenship, including being named one of the 100 Best Corporate Citizens by 3BL Media, one of the World’s Most Ethical Companies by Ethisphere Institute and one of the 50 Most Community-Minded Companies in the U.S. by the Civic 50. For more information, visit https://corporate.hasbro.com or @Hasbro on LinkedIn.